Why so many startups fail

I’ve worked with over 100 startups in the past years and ran 5 businesses myself.

My experience – in this order: 

No. 1) Weak execution

Most failing startups could just not execute in a timely manner and/or showed a huge lack of judgment. They worked too hard on product features, too little with the market. They built too many “nice to have” features. They did not launch in time and did not work hard enough to build a use/customer base. Didn’t manage expenditures well enough. Failed to identify opportunities, failing to build strategic connection…

No. 2) No long term vision

It’s hard to convince a customer that your young startup is the right business if you just focus on your present product features. It’s hard to convince investors, partners, top talents if you can’t express where you want to take the company. 

As a result you won’t get enough traction and most likely fail.

No. 3) Superficial market/customer research

Lack of product-market fit. Very often startups develop products for themselves instead of for a large market. They keep their development too close to their chest instead of involving test customers very early on – even before they create their first prototype. The result is often to too far off from what the market needs. 

No. 4) Team weakness

No sense of urgency. Not fit enough on the technology side, not fit enough on the marketing side, not fit enough on the finance side, not fit enough on the operational side. 

5) Lack of connection power

Startup teams all too often underestimate the importance of building their own network of influential connections. Connections to influential users, influential industry groups, influential analysts, influential media, influential business alliances… Or they hope to find investors and mentors that provide those connections. In reality it’s just not working that way.

Re- money 

Many comments are made that money is one the problems. In all the cases and startups I’ve seen, lack of money never brought a startup down. Lack of funding is a function of one of the above issues – not a problem in itself. There is more money available than ever before – but the above weaknesses prevent startups to raise funding.

Share
Previous A day of a startup ceo
Next MVP, Minimum Viable Product

About author

You might also like

General 0 Comments

Innovation Vietnam, rapidly growing

We have been in Hanoi, Vietnam, from March 7 to 9, 2018 to learn about Entrepreneurship and Innovation in Vietnam. The Society3 and World Innovations Forum Ambassador, Nguyễn Dũng from

Share
General 0 Comments

Passion is for pussycats, obsession for founders

Investors look for great founders teams. You heard that many times. But what does it actually mean. What constitutes a great founders team. Team means team. A team of founders

Share

A day of a startup ceo

You have only 24 hours a day minus 10 to sleep, eat and recharge makes it 14 hours. I assume you are tackling a large market and want to conquer

Share

0 Comments

No Comments Yet!

You can be first to comment this post!

Leave a Reply